Will construction bounce back and save cement sales in East Africa?
A building under construction in Kigali, Rwanda. Over the past six years, cement prices in East Africa have dropped from an average of $140 per tonne to an average of $80 per tonne today. FILE PHOTO | NATION
Cement manufacturers are betting on the anticipated rebound of the real estate sector and government investments in infrastructure projects to regain sales and boost their performance.
In Kenya, where affordable housing is one of the government’s Big Four agenda (others being universal healthcare, food security and manufacturing), cement makers anticipate recovery after the 2017 prolonged electioneering that saw consumption nosedive by double digits.