Region classifies hotels to enable joint East African marketing
A restaurant at the Radisson Blu Hotel in Nairobi. Kenya, Uganda and Tanzania have until November to complete classification of their hotels, lodges and restaurants using the agreed upon East Africa Community criteria. PHOTO | FILE
Kenya, Uganda and Tanzania have until November to complete classification of their hotels, lodges and restaurants using the agreed upon East Africa Community criteria.
The uniform classification of hotels and the single tourist visa will make it easier for marketers to promote the region as a single tourist destination and to offer multi-destination packages.