How Japan is evolving and deepening its soft power in Africa
Japanese Prime Minister Shinzo Abe delivers a speech during the opening of the Ticad VI in August 27, 2016 Nairobi. Japan is powerfully pivoting towards Africa. AFP PHOTO | SIMON MAINA
On March 1, the Embassy of Japan in Kenya will host a workshop to review the implementation of the commitments made during the Tokyo International Conference on African Development (Ticad) VI Summit in Nairobi in August 2016. But it is clear that after the summit, Japan is powerfully pivoting towards Africa.
In February, the Japanese auto dealer, AA Japan, opened new offices in Nairobi to tap into the growing market for used cars in East Africa.
